Quick Survey: Agile’s Impact on Product Management
Favor to ask — if your company uses an agile development process, please take this quick 3-question survey. It’ll take only about a minute (literally!) and if you want you can provide your email address and I’ll share a summary of the results with you. In the amount of time you’ve spent reading this paragraph you could have nearly finished the survey, so please take 1 minute and respond to this survey.
Webcast: the SiriusDecisions Agile Engine for Product Management
Speaking of agile: in my work at SiriusDecisions, I interact with many companies that have implemented or are considering agile development approaches. However, many of them struggle to effectively integrate the day-to-day tactical agile activities with the broader strategic product management process and responsibilities.
This Tuesday, March 27, I’ll be hosting a webcast to share the SiriusDecisions Agile Engine for Product Management — a model we created to describe how product management’s strategic and lifecycle management responsibilities need to adapt and mesh with an agile product development approach. This webcast is intended for product management leaders who have already adopted or are considering adopting agile and are looking to improve the effectiveness of their product management team in an agile environment.
The webcast will start at 12 noon ET (9am PT / 5pm GMT); if you’re unable to attend it live, you can still register for the webcast and we’ll provide a link to the recording afterwards.
Why Product Management Leaders Should Attend the SiriusDecisions 2018 Summit
The SiriusDecisions Summit is our annual event where more than 3,000 b-to-b sales, marketing and product leaders gather for three full days packed with data-driven research, witness new innovations across the b-to-b space, and network with an elite community of their peers. The conference itself is composed of general sessions that will unveil the latest b-to-b insights, intimate breakout sessions with SiriusDecisions analysts on niche topics, and customer case study presentations, and we’ve added even more for b-to-b product management leaders this year including more product management-focused sessions and dedicated networking breakfasts.
We have a page dedicated to Why Product Management Leaders Should Attend SiriusDecisions 2018 Summit, or, if you prefer, you can watch this short YouTube video where I describe all that Summit has to offer.
Register now and use the code PMGMT_100OFF for $100 off your registration. Hope to see you there!
What’s Hot on Twitter
Here are a few of my recent tweets that have generated the most interest recently — including the return of the Product Management Bar Joke! To get these in real-time, join the 8700+ others who follow me at @jefflash:
A product manager walks into a bar. Well, it may eventually be developed into a bar, but since they're doing things lean, it's just a cardboard box acting as a table, a single plastic cup, a half-empty bottle of whiskey, and a cushion on the floor.#prodmgmtbarjoke #prodmgmt
— Jeff Lash (@jefflash) March 13, 2018
Product manager walks into a bar.
BARTENDER: What'll you have?
#PRODMGMT: As a drinker, I want a beverage made w/fermented grain, water, yeast & hops so I feel refreshed, improve my mood & confidence & decrease my anxiety
B: Huh?
P: 1 beer
B: Coming right up
#prodmgmtbarjoke— Jeff Lash (@jefflash) March 14, 2018
Product manager walks into a bar, orders a drink from a developer, asks how much it'll cost & when it'll be ready. Dev refuses to answer. #prodmgmt gets upset, but forgets that when the dev's last estimate was off, the prod mgr threw a drink in the dev's face. #prodmgmtbarjoke
— Jeff Lash (@jefflash) March 13, 2018
Pushing out releases more frequently (several times a month/week/day) DOESN'T MATTER if
– they include the WRONG features/changes
– customers/users DON'T KNOW about the changes
– customers/users (& sales, marketing, support, partners, etc) CAN'T HANDLE changes that frequently— Jeff Lash (@jefflash) February 12, 2018
New blog post: "Value-Based Pricing: What Is It? What Are the Benefits? How Do I Get Started?" Perspectives from @Lisagsinger on one of the most misunderstood elements of #b2b #prodmgmt https://t.co/xAjKuhmk0P pic.twitter.com/gYTrprZ3Aw
— Jeff Lash (@jefflash) March 19, 2018
Spending time with customers who LOVE your product is gratifying, but spending time with customers who HATE (or don't use) your product can be much more beneficial. You may not always want to appease/convert them, but you'll certainly learn a lot. #prodmgmt
— Jeff Lash (@jefflash) March 15, 2018
This is posted in my daughter’s classroom. Helpful reminders for 4th graders…. and for work environments too😉 pic.twitter.com/o6qqH2G6zv
— Jeff Lash (@jefflash) March 16, 2018
A Shift from Engineering-Driven to Design-Driven Business Models; interesting perspectives on @uxmatters https://t.co/J5ebYZWIKw
— Jeff Lash (@jefflash) February 12, 2018
"Most people don't actually think. They just take their 1st thought and go. Most people schedule themselves like lawyers & work in 5-8-minute increments, scheduled back to back. I actually schedule time to think. My 1st thought is never my best thought." https://t.co/oL0SQJstgA
— Jeff Lash (@jefflash) February 21, 2018